Fashion & Social Class

FASHION AS A STATUS SYMBOL 

People wear clothes in order to protect their bodies from natural conditions. Heat, extremely cold weather, humidity, and strong sunlight are some of the reasons why people have begun wearing clothes in the first place. But human clothes have over the years evolved into a symbol in itself conveying a social message. As society progresses, one’s clothing becomes less about intrinsic comfort and more about the desire for external validation. Unfortunately, it is impossible to escape that reality.

Instances of fashion being regarded as a means of class distinction and status building in society are seen since the earliest of times. 



Display of wealth through dress became customary in Europe in the late thirteenth century. Therefore, a person's class affiliation could be assessed with relative ease. Because dress was recognized as an expressive and a potent means of social distinction, it was often exploited in class warfare to gain leverage. Dress was capable of signifying one's culture, propriety, moral standards, economic status, and social power, and so it became a powerful tool to negotiate and structure social relations as well as to enforce class differences.

The sumptuary laws in Europe in the Middle Ages emerged as a way to monitor and maintain social hierarchy and order through clothes. People's visual representation was prescriptive, standardized, and regulated to the minutest detail. The types of dress, the length and width of the garment, the use of particular materials, the colors and decorative elements, and the number of layers in the garment, for instance, were confined to specific class categories. However, after society's lower-class groups relentlessly challenged the class structure and evaded the sumptuary laws' strictures, the laws were finally removed from statute books in the second half of the eighteenth century.

The sartorial expression of difference in social rank is also historically cross-cultural. For example, in China, a robe in yellow, which stood for the center and the earth, was to be used only by the emperor. In Africa among the Hausa community, members of the ruling aristocracy wore large turbans and layers of several gowns made of expensive imported cloth to increase their body size and thus set them apart from the rest of the society. In Japan, the colors of the kimono, its weave, the way it was worn, the size and stiffness of the obi (sash), and accouterments gave away the wearer's social rank and gentility.

Those who possess or have access to scarce resources tend to form the higher social class. In every society this elite has more power, authority, prestige, and privileges than those in the lower echelons. Therefore, society's values and rules are usually dictated by the upper classes.

In the twenty-first century, assessing one's social class is no longer a straightforward task because categories have become blurred and the boundaries are no longer well defined or fixed. Now one's social class would be decided by one's life-style choices, consumption practices, time spent on leisure, patterns of social interaction, occupation, political leanings, personal values, educational level, and/or health and nutritional standards.

Since, in global capitalism, inter-and intra-class mobility is not only socially acceptable but encouraged, people do not develop a singular class-consciousness or distinct class culture. Instead, they make an effort to achieve self-representation and vie for the acceptance of their chosen peer group. The progress of technology has also helped provide access to comparable and often identical status symbols to people of different class backgrounds across the globe. At the same time, however, as sociologist Pierre Bourdieu argues in his treatise Distinction (1984), the dominant social classes tend to possess not only wealth but "cultural capital" as well. In matters of dress, this capital manifests itself in the possession of refined taste and sensibilities that are passed down from generation to generation or are acquired in educational establishments.

Although social class is no longer a significant category of social analysis, one remains cognizant of it. The display of one's social standing through dress has become more subtle, eclectic, and nonprescriptive. The key to assessment in the early 2000s is often in the details. Higher status is indicated by a perfectly cut and fitted garment, the use of natural and expensive fabrics, and brand-name wear. One's class affiliation is often given away only by the choice of accessories, such as eyeglasses, watches, or shoes. A stylish haircut, perfect and even teeth, and especially a slender body often have become more of a class signifier than dress itself.

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